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Privacy Policy

Last updated: August 10, 2026

This Privacy Policy describes how BetterMan (a name used by Natural Jackson and Jackson Hightower, together, "BetterMan," "we," "us," or "our") collects, uses, and protects your information when you use our website, mobile application, and related services (the "Service"). By using the Service, you agree to the practices described in this policy.

1. Information We Collect

We may collect the following types of information:

  • Account information: name, email address, and password when you create an account.
  • Health and fitness data: self-reported information you enter into the app such as streaks, training progress, habits, and goals.
  • Usage data: device identifiers, app version, interaction events, and analytics about how you use the Service.
  • Purchase information: transaction details for subscriptions and one-time purchases processed by our payment providers.
  • Technical data: IP address, device type, operating system, and browser information.

2. How We Use Your Information

  • To provide, maintain, and improve the Service.
  • To create and manage your account and personalize your experience.
  • To process payments and deliver purchased content.
  • To track progress and display streaks, badges, and achievements.
  • To send service updates, announcements, and support messages.
  • To analyze usage and measure the effectiveness of our features.
  • To detect, prevent, and address fraud or technical issues.
  • To comply with legal obligations.

3. Sharing Your Information

We do not sell your personal information. We may share information with:

  • Service providers who support our operations (analytics, hosting, payments, email), under contracts that protect your data.
  • Advertising partners to measure ad performance, using aggregated or device-level data.
  • Legal authorities when required by law or to protect our rights and safety.
  • Business transferees in connection with a merger, acquisition, or sale of assets.

4. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service. You may request deletion of your account and associated data at any time. We may retain certain information as required by law or for legitimate business purposes.

5. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies (including the Meta Pixel and Google Analytics) to understand how the Service is used and to improve our marketing. You can control cookies through your browser settings, though disabling them may affect functionality.

6. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or electronic storage is completely secure, so we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you.
  • Request correction or deletion of your data.
  • Opt out of certain data processing or sale of personal information.
  • Withdraw consent to marketing communications.

To exercise these rights, contact us at the email below. We will respond within the timeframe required by applicable law.

8. Children's Privacy

The Service is intended for users 18 years of age or older. We do not knowingly collect information from children. If you believe a child has provided us information, contact us and we will delete it.

9. Health Information Disclaimer

The Service provides general health, fitness, and wellness information for educational purposes only. It is not medical advice. Always consult a qualified healthcare professional before starting any program. We are not responsible for any decisions made based on Service content.

10. Third-Party Links

The Service may link to third-party sites and services (such as app stores and payment processors) that we do not control. We are not responsible for their privacy practices. Review their policies before providing information.

11. International Users

The Service is available globally. If you access it from outside the United States, your information may be transferred to and processed in the United States, where privacy laws may differ. By using the Service, you consent to such transfers.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the revised policy here and update the "Last updated" date. Material changes will be communicated through the Service or by email.

13. Contact Us

If you have questions about this Privacy Policy or your data, please contact us at admin@betterman.co.